Higher Education in Castle Rock
5 Ways the Chamber Can Help Make You a Better Networker
Networking opportunities are everywhere. You no longer must leave your house to be able to network, but studies now show that online networking doesn’t hold the same power as in-person networking. Networking is critical to landing a job, learning about opportunities before they are broadcast, and getting more sales for your business. [...]
4 Examples of Difficult Business Transparency
Marketers everywhere insist that successful businesses should become more transparent with their audience. After all, people want to do business with those they know, like, and trust. And what better way to accomplish that than by showing your potential customers or clients who you are? But transparency encompasses more than just [...]
Why Castle Rock is one of the fastest-growing cities in the U.S.
Why Castle Rock is one of the fastest-growing cities in the U.S. Photo Credit: NickLucey.com Castle Rock has 265 acres of parks, 44 miles of trails, a historic downtown and the largest open-air outlet mall in Colorado. CASTLE ROCK — Just south of Denver is a small but [...]
Town of Castle Rock’s 2030 Comprehensive Plan
Comprehensive Master Plan The Town of Castle Rock is planning for the future Like you do for your family, the Town of Castle Rock plans for the future. The Comprehensive Master Plan document defines the Town’s broad and long-term direction. The Town uses the plan to guide its growth, development and planning efforts. As [...]
7 Strategies for Anticipating Customer Trends
If you’re not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure. by Marty Zwilling THE MARKET IS changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and [...]
Upselling small businesses increases retention
Customer retention is a vexing problem for many companies that serve the small and medium-size business (SMB) market. But enterprise software company Vendasta thinks that it has found a strategy to combat SMB churn. The report is based on an extensive analysis of its media and agency customers’ SMB customers, roughly 100,000 [...]
Will Google’s ‘speed update’ hurt small biz?
Google announced in July that it had begun applying its mobile speed update, which could downgrade sites on mobile search that load slowly. Google says the update only impacts the slowest of sites and will “only affect a small percentage of queries.” However, a Searchmetrics study, conducted before the full rollout, noticed [...]